CHELSEA JEAN LAMM
Founded in 2022, our label is built on the principles of visual optimism, ethical responsibility and wearable art.
Chelsea Jean, born in 1998 to a South African mother and a German father, grew up between two worlds, experiencing a rich blend of diverse perspectives, traditions and cultures that deeply shape her creative vision. Initially drawn to fine arts, she found fashion to be her medium for expressing her hope for a more inclusive, eco-conscious and responsible future.
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Graduating as Best Graduate of her year from the AMD ~ Academy of Fashion and Design in Munich in 2022, Chelsea refined her expertise through an internship at Michal Hídas and Iris van Herpen in Amsterdam. Hosted by the Fashion Council Germany, the King's Foundation and the Swarovski Foundation, Chelsea was nominated as a finalist of the 2023 Fashion x Craft programme that focuses on sustainability and ancient craftsmanship through multiple workshops in Highgrove, England and Berlin, Germany.
Her multidisciplinary approach deepened through an ongoing collaboration with her sister, Ashley Elizabeth Lamm, whose collage artistry adds a unique dimension to their work. Together, they explore the intersection of fashion, art and the beauty of our natural world.
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Their visionary aesthetic has earned international recognition, winning the ITS Artwork Award and leading to exhibitions at ITS Arcademy ~ Museum of Art and Fashion in Trieste and Haus der Kunst in Munich. Their designs have been featured in Vogue, Harper’s Bazaar and L’Officiel, and have graced prestigious red carpets, television, and interviews worldwide. For a full review, please visit here. ​
ASHLEY ELIZABETH LAMM
Ashley Elizabeth Lamm is a contemporary artist pushing the boundaries of analogue collage, material reinvention, and feminist storytelling.
A graduate of the prestigious Akademie der Bildenden Künste München, she was awarded the Examenspreis for her visionary, boundary-breaking work. With a practice rooted in sustainability and historical critique, she transforms discarded print media, book pages, and found imagery into intricate, layered compositions that challenge the narratives of history, power and representation.
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Through precise deconstruction and reconstruction, Ashley reclaims forgotten materials and reimagines history through the lens of female strength and mythology. Her work deconstructs the traditional male hero, instead placing goddesses, warriors, and female icons at the center of her visual storytelling. She employs a hybrid approach, incorporating ink, textiles, embroidery, and experimental surface treatments, blurring the lines between collage, textile art and conceptual design.
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Her work has been recognized on an international scale. In collaboration with her partner and sister, she was awarded the ITS Artwork Award by the ITS Arcademy, Museum of Art in Fashion, Trieste, Italy, a testament to the unparalleled innovation in her practice. Her work has also been exhibited at Haus der Kunst in Munich, cementing her role in the evolving discourse of contemporary art.
"Collage is an act of rebellion, reinvention, and reclamation. I work with discarded materials - fragments of forgotten narratives - and reconstruct them into new realities. Through layering, erasure, and reconstruction, I challenge the idea of permanence, authority, and historical truth. My work places female figures—goddesses, warriors, and visionaries—at the center of history, reclaiming space in visual culture. Every piece is a dialogue between past and present, destruction and creation, material and meaning." ~ Ashley Elizabeth Lamm
